Thursday, May 6, 3:45 - 5:00 view all sessions this time
Professional Development    view all sessions this track
802-Creating & Managing Your Personal Brand: Short and Long Term Strategies for Success
Companies have one--So should you!!! This unique session will help professionals understand, recognize the importance of and creating and managing a personal brand. A brand, like a reputation, is something only YOU can control, with everything you do, each job you hold, each email you send, each social network post, and how you conduct yourself in professional settings.  We want to help you to maximize your exposure to the RIGHT people, who will influence, empower, mentor and be honest with you about where you are today, where you want to be and how to get there.

 
Learning Objectives:
Take stock of where you are today in terms of your personal brand
Define where / who you want to be in 1, 2, 5, 10 years
Make a plan for how to achieve your goals and measuring success
Jill Cappicioni, AAP, FIS
  
Patricia Mullin, CCM, Cambridge Trust Company