| Friday, May 18, 10:30-11:45 | view all sessions this time |
| Professional Development | view all sessions this track |
| 808-Social Media: 10 Sure Fire Ways to Get Fired
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| Novices need not attend. This hard-hitting session will not mince words. What you are doing online via social media networking sites IS affecting your reputation, your reputation and your career. Be warned, you may be setting yourself for termination if you signed a social media policy at work. Chances are it is protecting your employer, not you! We will walk you through common components of such policies and REMIND you of what you signed. | |
| Learning Objectives: | |
| Read Social Media Policy more closely | |
| Identify areas of concern in a social media policy | |
| Stay employed | |
| Laurel
Egan Kenny, MBA, MCM, Turningpoint Communications Laurel Egan Kenny, MBA, MCM, is founder, owner and president of Turningpoint Communications, a marketing communications and training firm focused exclusively on promoting the thought leadership and best practices of its treasury management focused clients — in communications, at strategic events, in the media and in the communities they serve. Among her clients are 5 of the 10 largest financial services institutions in the United States. Before founding Turningpoint Communications, Laurel spent 15 years building and leading marketing teams for treasury, wealth management and foreign exchange divisions at two of the largest, Fortune 100 financial services firms, directly aligned with executive, business development and relationship managers, from whom she learned the best practices, strategy, and the trusted advisor approach she brings to bear for her clients today. In addition to running her business, Laurel presents nationally on a variety of strategic and industry topics and serves as Treasurer and Communications and Membership Chair of the Treasury Management Association of New England (TMANE), Advisor to the Association of Financial Professionals (AFP) and President of the Marshfield Massachusetts Chamber of Commerce. Laurel holds an M.B.A., an M.S. in Communications Management, and a B.A. in English and Communications, all from Simmons College, in Boston.
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